Hello! Fall is upon us and the holiday season is right around the corner. This season is shaping up to be bigger than ever for us in e-commerce. So, time to put down your Pumpkin
Everyone shops online. Amazon Prime membership is pegged at between 40-60% of online households in the US. When it comes to online shopping, though, some zip codes seem to outdo all others. Here are the
Zappos is the best-known online footwear retailer in the US, but it’s not the only one. Most major footwear sellers are online, some exclusively so. US footwear currently exceed $80B annually, and a third of
Facebook Lookalike Audiences are Great… Lookalike audiences are by far the best audience targeting method for Facebook ads. Facebook provides lookalike audiences based on your existing customers, website visitors, etc. Lookalike audiences perform extremely well.
Choosing the right target audience is the key to boost the ad campaign’s performance. You can target users based on virtually anything – their demographics, income, interests, behaviors, etc. for any geography on Facebook. Tips